he General Insurance Market in 2026 is still unfortunately intimating a notable talent gap, as the industry grapples with an aging workforce and early retirements among experienced professionals. To address this challenge, companies are focusing on up-skilling current employees and integrating AI to automate routine tasks, thereby reshaping job roles towards more strategic functions.In this evolving landscape, the demand for experienced Brokers and Underwriters is reaching its peak. Companies are actively recruiting candidates who have embarked on their CII exams, providing support for them to progress towards completing their ACII qualification.Key roles currently in high demand include:- Commercial Account Executives / Brokers: Responsible for managing and expanding portfolios of commercial and corporate clients, offering tailored insurance and risk management solutions across various sectors.- Account Handlers: Supporting brokers in client relationship management, renewals, and administrative tasks for both commercial and personal lines.- Specialist Brokers / Producers: Particularly sought after in areas such as Cyber Insurance, Professional Indemnity, Financial Lines, Real Estate and Property, and Motor Trade/Fleet Insurance.Employers are specifically seeking candidates with strong technical insurance product knowledge, exceptional communication abilities, keen attention to detail, and a client-centric approach. Proficiency in industry-specific IT systems like Acturis and adaptability to digital tools are increasingly essential skills in this competitive market.For those considering their next career move within the General Insurance sector, feel free to reach out to me at yvonne@theyesagency.co.uk for further information.

1. Carefully examine the job description.

It would help if you used the employer's posted job description as a guide during your prep work. The job description lists the qualifications, qualities and background the employer is looking for in an ideal candidate. The more you can align yourself with these details, the more the employer will be able to see that you are qualified. The job description may also give you ideas about the employer's questions throughout the interview.

 

2. Consider why you want the job

Before your interview, you should understand why you want the job and why you feel you are qualified for it. It would help if you were prepared to explain your interest in the opportunity and why you're the best person for the role.

 

3. Research both the company and the role

Researching the company you are applying to is essential. Not only will it help provide context for your interview conversations, but it will also help you prepare thoughtful questions for your interviewers. Researching the company and role as much as possible is important and also preparing for an interview will assist you in feeling more assured during the interview.

 

4. Consider your answers to common interview questions

While you won't be able to predict every question you'll be asked in an interview; there are a few common questions you can plan answers for i.e. your salary, what you know about the company, why you want to work for them and of course why you feel you are right for the job.